Social media management in Irving, TX, with content shot by our own crew
We run social media for Irving businesses that want their accounts to look like the place itself. Restaurants on Lake Carolyn, venues in the entertainment district, headquarters teams building a following on LinkedIn, and service firms that need a steady feed.
The Williams Agency is a Dallas social media marketing agency with its own production crew. We drive to Irving and film at your location. Then we write the captions, post on schedule and answer comments for you. Nothing goes live until you approve it.
Working in Irving
Irving runs on two audiences, and a good account knows which one it is talking to.
The first is the weekday crowd. The Irving-Las Colinas Chamber counts McKesson and Kimberly-Clark among the headquarters based here. For a company in that world, social is mostly LinkedIn: hiring posts and leadership clips that prove the office is a good place to spend a career.
The second is the evening and weekend crowd. Water Street on Lake Carolyn pairs restaurants with walking paths and paddleboard lessons on the water. Toyota Music Factory, beside the Irving Convention Center, packs restaurants and a cinema around The Pavilion, a concert venue that opens into an amphitheater for 8,000 people.
For those businesses, social lives on Instagram and TikTok. People search "near me" from a hotel room or a parked car, and they pick the place whose feed looks like the night they want. Content creation for Irving hospitality is about the plate and the room after dark. We serve Irving from Dallas and shoot on site.
Las Colinas on camera
Las Colinas gives a feed scenery most suburbs cannot match. Gondolas move along the Mandalay Canal. The Water Street boardwalk faces Lake Carolyn. DART's Orange Line stops at the Las Colinas Urban Center station and continues to DFW Airport, which puts hotel guests and convention visitors a short ride from the district.
For an Irving account, that means posts that work for visitors as well as locals. We plan content around convention calendars and concert nights at The Pavilion, when the district is fullest. A restaurant posting the right reel the afternoon before a big show reaches people deciding where to eat that night.
What Irving social media management includes
The full scope matches our social media capability page:
- Content strategy, with a platform audit and competitor review
- A content calendar with approvals in a shared view
- On-site capture by our crew, scheduled around your events and launches
- Editing for feed posts, reels and stories
- Posting and community management, including comments and DMs
- Team training and written playbooks for staff who post in-house
- Weekly or monthly reporting, depending on the scope of work, covering reach and engagement, follower growth, and the inquiries social produced
We set the themes and the shoot dates, then lock the calendar. We cover Instagram, Facebook, LinkedIn, TikTok and YouTube, though most partnerships center on two or three of them. A Las Colinas headquarters and a Water Street restaurant need different platforms, so we choose them on the first call.
Proof from accounts we run
Kelley Honey Farms: one organic Facebook reel reached 2,759,315 views and brought 13,078 net new follows. You can read the full Kelley Honey Farms case study.
Social Llama Events: their Instagram grew from 12,000 to 21,000 followers over a two-year partnership with our team.
Both accounts were built on content our crew shot in person, the same model we bring to Irving.
Pricing
Partnerships start at $5,000 a month. Scope depends on the platforms and shoot frequency, and on whether SEO or paid media are added.
Irving social media FAQ
Anything else? Ask it in the form. We reply within one business day.
Start a project →Can a Las Colinas company use social media management for LinkedIn and recruiting?
Yes. For Irving headquarters, LinkedIn usually carries most of the weight. We film short leadership clips and team features, then turn them into posts that support hiring and sales. Your communications team approves every post in the shared calendar before it publishes, and we handle replies and comments on the company page.
How often does your crew come to Irving to shoot content?
We set shoot days around your events and launches. Extra days get added around big moments like a grand opening or a convention week at the Irving Convention Center. Footage from each shoot feeds several weeks of posts and stories, so the feed stays current between visits.
Do you manage Instagram and TikTok for Irving restaurants and bars?
We do. For restaurants around Water Street and Toyota Music Factory, we shoot the food and the room during service, then post reels timed to the nights people choose where to go out. We also answer comments and DMs, including reservation and private event questions, so your staff can stay on the floor.
Will you answer comments and messages for my Irving business?
Yes, community management is part of every partnership. We reply to comments and DMs in your brand voice and flag anything that needs an owner decision, like a complaint or a catering request. Each report shows reach, engagement, follower growth and the inquiries that came in through social.
Talk to us about your Irving account
Tell us which platforms you are on now and what you want social to produce for the business. Brenden replies within one business day; send the details through our contact page or call 214-302-7194.
More for Irving: our Irving marketing agency page and video production in Irving.