Real Estate Social Media Marketing in Dallas. Property films and social media for builders and developers who sell a lifestyle.
Buyers tour a home on their phone long before they walk through the door. We film properties, communities and the people behind them with our own crew, then run the social channels and campaigns that put that work in front of qualified buyers.
Buyers start the search on a screen.
Most home searches in Dallas-Fort Worth now start online, and a lot of that browsing happens on Instagram, TikTok and YouTube. A buyer will watch a walkthrough, look at the neighborhood from above and form an opinion of the builder or agent before booking a showing. A phone-shot walkthrough looks thin next to the cinematic tours that luxury listings have made the standard.
Our crew shoots property tour films, drone and aerial footage, model homes and neighborhood pieces, each cut for the platforms where buyers spend their time. For builders and developers, that footage becomes the backbone of a community launch, the screen in the sales center and months of social content after the shoot.
Builders and developers sell a way of living.
A master-planned community or a custom builder is selling more than a floor plan. Buyers want to picture the morning walk, the school pickup and the craftsmanship in the trim work. We plan content around that story, with brand films for the builder, launch campaigns for new phases and lifestyle content that keeps a community visible through every stage of sales.
For pre-sales and grand openings we build a full campaign: teaser content, launch-day coverage and targeted ads that reach qualified buyers in specific parts of Dallas-Fort Worth. After launch, steady posting and community management keep inquiries coming while the phase sells through, and reporting shows which content drove tours and leads.
Agents build trust one video at a time.
For agents and teams, the personal brand does much of the selling, because buyers and sellers choose an agent they feel they know. We build that presence around your market knowledge and personality with listing launches, market update videos and neighborhood spotlights. Commercial brokers get a LinkedIn-first plan built around deal flow, investors and tenant searches.
We have our own production crew, so real estate work with us can start with a builder brand film or a community launch shoot and grow into ongoing social media management. Projects start at $10,000 and partnerships start at $5,000 a month. Tell us about your homes or development through the contact form and we will reply within one business day.
What we do for real estate.
- Property tour filmsCinematic walkthroughs, model home films and drone footage cut for Reels, TikTok, YouTube and your sales center.
- Builder and community brandingBrand films and visual identity for builders and master-planned communities that sell the lifestyle along with the homes.
- Social media managementSteady posting, community management and listing launches that keep buyers watching between open houses.
- Listing and launch campaignsTargeted ads that put new listings, phases and grand openings in front of qualified buyers by area.
- Real estate websitesCommunity and builder sites with floor plans, galleries and inquiry paths built to turn browsing into tours.
- AI search visibilityMaking sure search engines and AI assistants surface your communities and listings when buyers ask about Dallas neighborhoods.
Questions about real estate marketing.
Anything else? Ask it in the form. We reply within one business day.
Start a project →What social media platforms work best for real estate in Dallas?
Instagram and Facebook are the strongest platforms for most Dallas real estate. Instagram drives property discovery through Reels and carousels, and Facebook supports community groups and targeted ads. TikTok keeps growing with first-time buyers and works well for property tours. LinkedIn matters most for commercial real estate and for developers building relationships with investors and partners. We pick the mix based on whether you focus on new construction, luxury, resale or commercial property.
Do you produce property tour videos and drone content?
Yes. Our own crew produces property tour videos, drone and aerial footage, model home films, neighborhood pieces and agent introduction videos. We cut every shoot for each platform, so one day of filming becomes Reels, TikTok and YouTube Shorts versions, longer tours for your website and footage for paid ads. Aerial work is especially useful for new developments, large lots and luxury homes, where the setting is part of the sale.
How much does social media marketing cost for real estate professionals?
Real estate social media partnerships with us start at $5,000 a month. Production projects, such as a builder brand film, a community launch or a series of property films, start at $10,000. Scope depends on content volume, the number of listings or communities and whether paid campaigns are included. Ad spend is paid to the platforms directly. Send the details through the contact form and we will reply within one business day.
Can you help build my personal brand as a real estate agent?
Yes. We build an agent's personal brand around expertise, personality and local market knowledge, so buyers and sellers feel they know you before the first call. That means professional video of you, market commentary, neighborhood content and community involvement, posted consistently. The aim is to make you the obvious agent in the neighborhoods you want to own, which leads to more listings and more referrals.
How do you help promote new listings on social media?
We promote each new listing with its own launch campaign. It includes professional photography, a video walkthrough, teaser content, a just-listed announcement and targeted ads reaching qualified buyers in Dallas-Fort Worth. The campaign is built for maximum exposure in the first 48 hours, then keeps momentum through open houses and price updates until the home sells.