The Williams Agency. Our own search and AI visibility, with $0 spent on ads.
We sell SEO and GEO, so our own site has to prove they work. We have not spent a dollar on ads for The Williams Agency. Everyone who found us this year found us through Google, an AI answer, social media or a referral. Here is what that looks like in Search Console and in our inbox.
The Williams Agency, our own site
SEO, GEO, web design and content
February to October 2026
$0
Google Search Console and our inbox
The numbers.
No ads. Pages that Google and AI can read.
Our site does the job we ask client sites to do: answer the questions buyers ask, in pages that search engines and AI assistants can read and trust. It has a page for every service, pages for the Dallas-Fort Worth cities we serve, a journal that answers real buyer questions, and structured data that describes the agency the same way everywhere it appears.
Nothing here was bought. We do not run Google Ads or Meta ads for ourselves, so every visit and every inquiry on this page came in organically.
Clicks from Google, month by month.
Clicks grew from 12 in February to 57 in July and have held around 40 a month since.
208 of the 267 clicks came from people who did not search for The Williams Agency by name. They searched for what we do and found us.
See the numbers
| Month, 2026 | Clicks from Google |
|---|---|
| Feb | 12 |
| Mar | 7 |
| Apr | 21 |
| May | 15 |
| Jun | 37 |
| Jul | 57 |
| Aug | 38 |
| Sep | 44 |
| Oct | 36 |
| Total | 267 |
Page one for searches that bring in clients.
Positions 1 to 10 are page one. These are the searches where our pages averaged a page-one spot, in the cities and services we want to be known for.
- irving video marketingAverage position 2.5
- irving social media companyAverage position 3.4
- plano social media agencyAverage position 6.1
- social media management in planoAverage position 6.7
- real estate marketing dallasAverage position 6.8
- how to go viral on instagramAverage position 7.6
- arlington social media companyAverage position 7.7
- marketing agency near meAverage position 9.5
Showing up in AI answers.
Since May 18, 2026, our pages have appeared 3.8K times in Google's AI features, according to the generative AI report in Search Console.
AI tools send buyers too. In October, a concrete company filled out our form after clicking through from a ChatGPT answer.
What came in.
Between February 17 and October 30, 2026, 24 businesses reached out through the form on our site. We removed test submissions and vendors pitching us before counting.
They include a home builder, a wellness company, a driving school and a concrete company, and at least one of them is now a client. None of them came from an ad.
Want this for your company?
The same team builds and runs search for our clients. Partnerships start at $5,000 a month.